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Midlife Women Entrepreneurs
Inspiring stories of midlife women redefining their next chapter. From entrepreneurs launching new ventures to authors publishing their first books, hear candid insights into overcoming mindset blocks, procrastination, and the ups and downs of pursuing a passion-fueled career and life.
Host Lynette Turner uncovers the deep desire many women feel to redefine themselves after years of caregiving, working a 9-5, or navigating significant life changes.
Through these honest conversations, you'll hear empowering stories about the courage it takes to reinvent yourself and the profound fulfillment that comes from following your passion.
It is where listeners gain confidence by hearing relatable stories of reinvention and courage. And an invitation for midlife women to transform their beliefs about midlife into a time for personal growth, expression, and transformation.
Lynette covers topics like finding a purpose, balancing motherhood and ambition, building a successful business or side hustle, and finding the courage to reinvent a lifelong career. The real-life stories in this podcast will help you in designing your second act.
Subscribe & Glow-up ✨ https://lynette-turner.kit.com/b51ebeac7b
Midlife Women Entrepreneurs
105. Reinventing Yourself Without Credentials with Helene Clarkson
Helene Clarkson was a 40-something mom with no design background, a former actress burned out from the business, and a woman who simply wanted better travel clothes. What started as a “how hard could this be?” idea turned into Helene Clarkson Design a global travelwear fashion brand now shipping worldwide.
In this episode, Helene shares how she:
- Launched a fashion brand in midlife with no formal training
- Went from failed prototypes in her basement to a thriving e-commerce and retail business
- Built confidence through iteration, mentorship, and a strong community of women
- Redefined what fashion can feel like for midlife women tired of yoga pants and body shame
You’ll hear stories from the fitting room, capsule wardrobe tips, and a powerful reminder that you don’t need credentials to create what doesn’t exist yet. You just need to begin.
VIDEO CHAPTERS
00:00 Intro & How They Met
01:30 Starting a Clothing Brand with No Experience
04:00 From Acting to Entrepreneurship
07:15 The Problem She Wanted to Solve
08:45 First Product Fails & What She Learned
10:50 Why She Didn't Give Up
13:10 Advice on Testing Your Idea
15:20 Pop-Ups, Mom Networks & Community
19:00 Designing for Midlife Women
22:00 What Women Say in the Fitting Room
25:00 Capsule Wardrobe Essentials
28:00 Shipping, Tariffs & Global Orders
29:00 Helene’s Final Words + How to Reach Her
You can find GUEST here: https://heleneclarkson.com
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