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Midlife Women Entrepreneurs
Inspiring stories of midlife women redefining their next chapter. From entrepreneurs launching new ventures to authors publishing their first books, hear candid insights into overcoming mindset blocks, procrastination, and the ups and downs of pursuing a passion-fueled career and life.
Host Lynette Turner uncovers the deep desire many women feel to redefine themselves after years of caregiving, working a 9-5, or navigating significant life changes.
Through these honest conversations, you'll hear empowering stories about the courage it takes to reinvent yourself and the profound fulfillment that comes from following your passion.
It is where listeners gain confidence by hearing relatable stories of reinvention and courage. And an invitation for midlife women to transform their beliefs about midlife into a time for personal growth, expression, and transformation.
Lynette covers topics like finding a purpose, balancing motherhood and ambition, building a successful business or side hustle, and finding the courage to reinvent a lifelong career. The real-life stories in this podcast will help you in designing your second act.
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Midlife Women Entrepreneurs
109. How SEO Helps You Grow in the Age of AI with Cinthia Pacheco
In this episode, I sit down with SEO and AI search expert Cinthia Pacheco, founder of Digital Bloom IQ. Cinthia runs her agency from Argentina while raising her daughter and serving clients around the world. Her story shows what’s possible when you take a risk, start before you’re ready, and build your business one simple step at a time.
You’ll hear how she moved from a South African digital agency to building her own company, how she shifted her offers as she learned what women actually needed, and why SEO still matters even with AI changing how we search.
Cinthia breaks down what SEO really is, why it’s still powerful for midlife entrepreneurs, and how to start without feeling overwhelmed. You’ll learn why your website still matters, how to repurpose content you already create, and why “thinking in questions” is the new way to approach visibility.
This episode is perfect if you’re craving sustainable visibility, ready to move beyond social media burnout, or want a simple way to bring more clients into your world.
You can find Cinthia here: https://digitalbloomiq.com/about/
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